IVW
Those IVW (information community for the statement of the spreading of Advertising media e. V.) became as a subsidiary organization constituted of the briefly before Central association of the German advertising economy (ZAW) based and as registered non-profit Association with seat in legally verselbstaendigt. In August the test community as well as the ZAW shifted its seat after . As neutral checking device the IVW pursues the purpose according to statute to procure and make to the promotion of the truth and clarity of the advertisement and thus to the safety device of a genuine competition comparable and objectively determined documents available over the spreading from advertising media to.
Originally as mechanism to edition control of production, the field of activity of the IVW in the course of the decades was expanded since further media, i.e. on poster advertising and means of transport advertisement, filmtheater, radio media, periodic electronic data media and On-line media, to which special in each case guidelines apply.
Members of the IVW know enterprises from the ranges advertising medium (media), advertisement-driving and advertising agencies, occupation and trade associations of the advertising media, extended to itself the activity of the IVW, as well as other natural and legal entities become, who prove a justified interest in the tasks of the IVW.
The IVW belong over 1.763 members on, of it:
- 1.265 publishing houses
- 18 enterprises of the poster advertising
- 55 radio and television organizers or their advertising companies
- 299 on-line offerers
- 23 advertisement-driving enterprises
- 56 advertising agencies
- 47 other members
(conditions April 2005)
Web on the left of
See also: IFABC
