history begins, like those of the jeep in the last half 2. World war, as two brothers, J.C. Mahindra and K.C. Mahindra their future in the increasing, independent India in a common vision saw.
J.C. Mahindra was at that time an advisor of the government and became as first Indian iron and a steel Minister. Among its advisors famous restaurant capacities ranked such as Mr. Spooner, which late president of the Whitehead Iron and Steel company became. K.C. Mahindra was at that time director/conductor of the Indian supplying mission in Washington (the USA).
The Mahindra brothers decided to hang their career to the nail to become entrepreneurs developed their vision and created an organization, which should play a strong role in the structure of the industriellen of India.
The Mahindra brothers and Ghulam Mohammed, of Pakistan later president created together the enterprise Mahindra & Mohammed, which 1947 in Mahindra & Mahindra Limited (M & M) should be renamed, when Mohammed Pakistan became a Minister of Finance.
M & M began with the trade of steel and in the year 1947 stopped themselves first successes with a Handelsvolumen of 200 t galvanized steel, which led to the establishment of the M & M Steel division.
In October 1947 the first CJ jeep from Willys Overland was imported to India and 1949 were already begun with the assembly parts of Willys Overland, imported by jeeps from.
1954 came it to the conclusion of the license agreement with emperor jeep and American of engine for common production the jeep of models into India.
Already 1962 amounted to the Indian manufacturing ratio at parts of 70% of the jeep and 55 hectars country with Kandivil were bought, in order to centralize production. 1965 were begun with the production of the fiber plastics 150 gasoline trucks and expanded 1967 around several model variants. At this time 97% of the parts of M&M were already made.
1969-1970 were begun with the export of the vehicles and agreed upon 1974 further co-operation with the mark jeep contractually, which was at that time already in the possession of AMC, Detroit.
1979 came it to the contract to co-operation with Peugeot at the diesel engine sector, from which the Diesel motorizing in the Mahindra models results.
The Erfolgsstory of the Mahindra company continued the following years steadfastly and came in such a way it that the enterprise beside vehicles manufactures meanwhile also tractors, penalty, machine tools, electronic controls and much more besides with its more than 15,000 coworkers.
Mahindra remained so far with all co-operation, with the development of new markets the way of license production selected always independently and the Zügel only then into the hand took, if the car in full swing were.
This made the business philosophy, whatever takes part possible these be based on the faith in the coworkers and directly in success. A concept, which led in India to durable success and is confirmed by esteeming stating by various newspaper salesmen in Europe. This brings M & M enormous support by its coworkers and thus also necessary business the self-confident its.
The Mahindra CJ/CL 340 a Willys CJ-2A with higher hood , diesel engine and cultivations is roughly summarized after STVZO (lighting, overroll bar etc.)